Sun Prairie October 2025 Real Estate Update

by John Reuter

🏡 Sun Prairie Real Estate Market Update

Published: Monday, October 13, 2025

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📊 Market Overview

As of October 1, 2025, the Sun Prairie housing market continues to demonstrate remarkable resilience. Despite a 13% decline in sales volume compared to last year, home values are climbing—clear evidence that buyer demand remains robust in one of Dane County's most sought-after communities.

Median Sale Price
$431,000
+1.4% YoY
Average Sale Price
$461,784
+2.9% YoY
Price per Sq Ft
$244
+2.8% YoY
Days on Market
8 days
+1 day YoY
Months of Supply
2.13
Strong Seller's Market
Active Listings
108
Limited Inventory

With just over two months of supply, Sun Prairie maintains its position as a strong seller's market. However, fall conditions are gradually balancing, offering buyers more negotiating leverage than earlier in the year.

🏠 September 2025 Snapshot

September saw 37 homes close in Sun Prairie—a 34% decrease from 2024. However, pricing told a dramatically different story, with values surging despite lower transaction volume.

September Median Price
$430,316
+10.1% YoY
Median Days on Market
14 days
+3 days YoY
Sale-to-List Ratio
99.03%
Most homes selling at asking

Even with fewer transactions, the 10% year-over-year price increase demonstrates that well-prepared, accurately-priced homes continue to attract strong buyer interest and competitive offers.

💰 Buyer Demand by Price Range

Buyer activity concentrates heavily in the $300,000–$500,000 range, accounting for more than half of all 2025 sales. Properties in this segment move fastest and often receive multiple offers.

Price Range Share of Sales Median Days on Market Avg % to List Price
$200K – $299K 13% 11 days -1.7%
$300K – $399K 19% 8 days +0.2%
$400K – $499K 33% 13 days +0.3%
$500K – $599K 20% 9 days -0.6%
$600K+ 15% 10–15 days -0.5%

Homes priced between $300K and $500K consistently sell within 8–13 days and typically achieve or exceed asking price. Higher-end properties above $600K experience slightly longer market times but maintain stable pricing.

🧭 Long-Term Appreciation Perspective

Sun Prairie's growth trajectory over the past decade is nothing short of remarkable. The median home price has surged from $255,000 in 2017 to $431,000 in 2025—a stunning 69% increase that underscores why this community remains one of Wisconsin's premier residential destinations.

Why Sun Prairie Continues to Thrive

  • Top-Rated Schools: Consistently ranked among Wisconsin's best school districts
  • Expanding Infrastructure: New commercial development and improved transportation
  • Madison Proximity: Easy access to capital city employment and amenities
  • Community Investment: Parks, recreation, and quality of life improvements

Dane County economists project continued appreciation of approximately 4% annually through 2030, potentially adding 25% to current property values over the next five years. This sustained growth pattern reinforces Sun Prairie's position as a sound long-term investment.

🕰️ Strategic Insights for Buyers and Sellers

For Home Buyers

Fall 2025 represents a rare window of opportunity. With fewer active buyers competing for homes, you can negotiate favorable terms that weren't available during spring's frenzied market:

  • Seller credits toward closing costs and repairs
  • Inspection contingency protections
  • Extended closing timelines to suit your schedule
  • Ability to lock in current rates with future refinance potential
  • Less pressure from competing offers

Strategic buyers who act this fall can secure excellent homes before spring 2026's demand surge returns.

For Home Sellers

Despite lower transaction volume, well-prepared homes in desirable neighborhoods continue selling quickly:

  • Properties under $500K average less than two weeks on market
  • Limited inventory keeps leverage in sellers' hands
  • Professional staging and strategic pricing yield best results
  • Homes above $600K benefit from enhanced marketing and patient positioning

The key to success? Price accurately from day one, present your home in move-in condition, and work with an agent who understands Sun Prairie's unique market dynamics.

🔍 Key Market Takeaways

  • Prices remain strong: +1.4% year-over-year despite lower transaction volume
  • Seller's market persists: 2.1 months of supply maintains seller leverage
  • Sweet spot pricing: $300K–$500K range shows fastest sales and strongest demand
  • Historic appreciation: 69% growth since 2017 validates long-term investment thesis
  • Buyer opportunity: Fall 2025 offers rare negotiating leverage before spring competition
  • Quick turnover: Well-priced homes average just 8 days on market

🗺️ Local Zip Code Performance

53590 (Sun Prairie Core)
$438,000
+12.6% YoY
53718 (East Madison Corridor)
$300,000
-25.4% YoY

The 53590 core continues dramatically outperforming neighboring areas, driven by new construction activity, school district expansion, and premium community amenities. This zip code's double-digit appreciation reflects its position as Sun Prairie's most desirable residential area.

💬 Final Thoughts

Sun Prairie exemplifies the resilience and consistency that define premier Dane County communities. While transaction volume has softened from 2024's pace, pricing strength and sustained buyer interest confirm that this market's fundamentals remain exceptionally sound.

The 69% appreciation over the past eight years, combined with projections for continued 4% annual growth, positions Sun Prairie as both a wonderful place to call home and a sound financial investment.

Whether you're considering buying your first home, selling to upgrade, or investing for the future, understanding these market dynamics enables strategic decision-making in what remains one of Wisconsin's most competitive real estate markets.

❓ Frequently Asked Questions

Click any question below to see the answer. Filter by category or search for specific topics.

All Questions
General
For Buyers
For Sellers
Investors
What is the median home price in Sun Prairie WI in October 2025?+

The median home price in Sun Prairie is $431,000 as of October 2025, representing a 1.4% increase year-over-year. The average sale price is $461,784, up 2.9% from last year. This sustained pricing strength demonstrates continued buyer demand despite lower sales volume.

Is Sun Prairie a buyer's market or seller's market?+

Sun Prairie remains a strong seller's market with only 2.13 months of inventory. A balanced market typically has 5-6 months of supply. However, fall 2025 conditions are gradually balancing, giving buyers more negotiating leverage than earlier in the year. Well-priced homes under $500K still sell within 8-13 days on average.

Are Sun Prairie home prices going up or down?+

Sun Prairie home prices are rising. The median price increased 1.4% year-over-year to $431,000, while the average price climbed 2.9% to $461,784. September alone saw a 10.1% year-over-year increase. Over the past decade, prices have surged 69% from $255,000 in 2017. Dane County economists project continued 4% annual appreciation through 2030.

How does Sun Prairie compare to other Dane County communities?+

Sun Prairie commands premium pricing compared to many area communities. The 53590 zip code shows 12.6% year-over-year appreciation to $438,000 median, outperforming neighboring areas significantly. This reflects Sun Prairie's top-rated schools, expanding infrastructure, Madison proximity, and community amenities.

How many homes are currently for sale in Sun Prairie?+

There are 108 active listings in Sun Prairie as of October 2025. This represents just 2.13 months of inventory, well below the 5-6 months considered a balanced market. The limited inventory continues to support strong pricing and quick sales velocity.

Why are Sun Prairie home sales down compared to last year?+

Sun Prairie saw 477 year-to-date sales, down 13.1% from 2024. This reflects broader market normalization after several years of unusually high activity. Despite lower volume, prices continue rising (+1.4% YoY), demonstrating that demand remains solid.

How do Sun Prairie schools affect home values?+

Sun Prairie's A+ rated school district is a primary driver of home values. The district consistently ranks among Wisconsin's best. Neighborhoods within Cardinal Heights Upper Middle School and Sun Prairie High School boundaries command premium pricing, contributing to the 53590 zip code's 12.6% year-over-year appreciation.

What price range sees the most buyer activity in Sun Prairie?+

The $300K-$500K price range dominates, accounting for 52% of all 2025 sales. The $400K-$499K segment alone represents 33% of sales. These homes sell fastest (8-13 days) and often at or above asking price.

How competitive is the Sun Prairie housing market?+

The market remains competitive but is balancing. With 108 active listings and 2.13 months of supply, inventory is tight. However, the sale-to-list ratio is 99.03%, meaning most homes sell right at asking price. Fall 2025 offers more negotiating room than spring markets.

Should I buy a house in Sun Prairie now or wait?+

Fall 2025 presents a strategic buying window. With fewer competitors, you can negotiate seller credits and favorable terms unavailable during spring. Combined with potential future refinancing, buying now positions you well before spring 2026 competition returns.

What neighborhoods in Sun Prairie are most desirable?+

The 53590 core zip code is most desirable, with median prices at $438,000 and 12.6% year-over-year appreciation. New construction areas near schools, established neighborhoods near downtown, and communities with easy Madison highway access command premium pricing.

Can I negotiate in the Sun Prairie housing market?+

Yes, fall 2025 offers negotiating opportunities. You can negotiate seller credits toward closing costs, home warranty coverage, repair credits, extended closings, and appliance inclusions. Homes above $600K offer more room than those under $500K.

What are typical closing costs for buyers in Sun Prairie?+

Buyers typically pay 2-5% of purchase price in closing costs. On a $431,000 home, expect $8,620-$21,550 including loan fees, appraisal, inspection, title insurance, and prepaid taxes/insurance. Fall buyers often negotiate seller credits to offset costs.

Should I get a home inspection in Sun Prairie's market?+

Absolutely. Fall 2025's balanced conditions allow inspection contingencies. A $400-600 inspection can identify $10,000+ in issues. You can often negotiate repair credits or price reductions, especially on homes above $500K.

How long does it take to sell a house in Sun Prairie?+

Average days on market is just 8 days year-to-date. September's median was 14 days. Homes priced $300K-$500K sell within 8-13 days. Properties above $600K average 10-15 days. Accurate pricing and professional presentation ensure quick sales.

What is the best time to sell a house in Sun Prairie?+

Fall 2025 remains favorable for sellers. Limited inventory (2.13 months) keeps leverage in sellers' hands. Homes under $500K sell in under two weeks. Winter buyers tend to be more serious and motivated, resulting in cleaner transactions.

What percentage of homes sell above asking price?+

Current sale-to-list ratio is 99.03%. In the $300K-$399K range, homes average 0.2% over asking; $400K-$499K sees 0.3% over. Higher-priced homes above $500K typically sell 0.5-0.6% below asking.

What improvements add the most value when selling?+

Focus on move-in ready condition: fresh neutral paint, updated kitchen hardware, modern lighting, professional landscaping, deep cleaning, and minor repairs. Professional staging significantly impacts sale speed and price.

Is Sun Prairie a good real estate investment?+

Sun Prairie shows strong investment fundamentals. The market delivered 69% appreciation over eight years. Economists project 4% annual appreciation through 2030, potentially adding 25% to current values. The 53590 core is particularly strong with 12.6% year-over-year gains.

How has population growth affected real estate?+

Sun Prairie expanded from 29,364 in 2010 to over 35,000 in 2025—a 20% population growth. Limited land supply combined with sustained growth supports the 69% price appreciation since 2017. Infrastructure expansion and school growth continue attracting families.

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John Reuter | Integrity Homes Wisconsin | Reward Our Heroes™
Serving Sun Prairie, Madison, and Dane County

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