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Local Real Estate. Real People. Real Results.
Serving Madison and Dane County with trusted guidance, strong negotiation, and a community-first approach to real estate.
Serving Madison & Dane County
Broker/Owner
Giving Back to Those Who Serve Our Communities
Integrity Homes was built on service. As a veteran-led team, we're proud to give back to the people who serve our communities every day, including veterans, first responders, healthcare professionals, and educators.
LISTINGS
- 1/25 25
4 Beds 3 Baths 2,152 SqFt$424,900Active - 3D
5 Beds 3.5 Baths 3,256 SqFt$699,900Pending1394 Winchester Pass, Verona, WI 53593
Listed by Integrity Homes - Real Broker LLC
Single Family Home
- 1/35 35
4 Beds 2 Baths 2,984 SqFt$344,900Offer Bump1100 Harris Street, Princeton, WI 54968
Listed by Integrity Homes - Real Broker LLC
Single Family Home
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🇺🇸 𝗪𝗘 𝗛𝗢𝗡𝗢𝗥 𝗢𝗨𝗥 𝗩𝗘𝗧𝗘𝗥𝗔𝗡𝗦 𝗘𝗩𝗘𝗥𝗬 𝗗𝗔𝗬, 𝗡𝗢𝗧 𝗝𝗨𝗦𝗧 𝗢𝗡 𝗩𝗘𝗧𝗘𝗥𝗔𝗡𝗦 𝗗𝗔𝗬.
At Integrity Homes, supporting our military community isn't just something we talk about once a year. It's part of who we are.
𝐀𝐬 𝐚 𝐯𝐞𝐭𝐞𝐫𝐚𝐧-𝐨𝐰𝐧𝐞𝐝 𝐫𝐞𝐚𝐥 𝐞𝐬𝐭𝐚𝐭𝐞 𝐭𝐞𝐚𝐦, nearly every member of our team has served or is currently serving in the military. Military service is deeply rooted in our team. Nearly every member has served or continues to serve, and those experiences have shaped how we approach our work, our communities, and our commitment to giving back.
That's why supporting our veterans and their families is so important to us.
Through our work in real estate, our community involvement, and initiatives like Reward Our Heroes Foundation, we're proud to give back to those who have given so much.
𝐕𝐞𝐭𝐞𝐫𝐚𝐧𝐬 𝐃𝐚𝐲 𝐢𝐬 𝐚 𝐝𝐚𝐲 𝐨𝐟 𝐫𝐞𝐜𝐨𝐠𝐧𝐢𝐭𝐢𝐨𝐧, 𝐛𝐮𝐭 𝐨𝐮𝐫 𝐜𝐨𝐦𝐦𝐢𝐭𝐦𝐞𝐧𝐭 𝐭𝐨 𝐯𝐞𝐭𝐞𝐫𝐚𝐧𝐬 𝐝𝐨𝐞𝐬𝐧'𝐭 𝐞𝐧𝐝 𝐰𝐡𝐞𝐧 𝐍𝐨𝐯𝐞𝐦𝐛𝐞𝐫 𝟏𝟏𝐭𝐡 𝐢𝐬 𝐨𝐯𝐞𝐫.
To all who have served, are currently serving, and the families who stand beside them: Thank you for your service, your sacrifices, and your commitment to our country.
From all of us at Integrity Homes, Happy Veterans Day! 🇺🇸
#VeteransDay #VeteranOwned #IntegrityHomes #SupportOurVeterans #RewardOurHeroes
Madison's market is slowing down. Here's why that isn't bad news.
A slowdown this time of year is normal. What I'm seeing that's different is more flexibility for buyers. There's more room to negotiate on price, contingencies, home inspections and credits.
Sellers, you're still in a strong seller's market. We're not sliding into a buyer's market. But the homes that sell are priced right and marketed well. Overprice it and it sits.
Thinking about buying or selling this fall? Send me a message and I'll tell you what I'm seeing for your situation.
John Reuter, Integrity Homes - Real Broker
608-669-4226
#MadisonWI #MadisonRealEstate #MarketUpdate #HomeSellingTips #WisconsinRealEstate

Beautiful furniture won’t save a confusing layout.
A living room feels more inviting when the seating has a purpose.
Choose a focal point—a fireplace, a picture window, or a feature wall—and let the furniture face it.
Then, if the room allows, pull pieces slightly away from the walls. The result feels intentional, connected, and easier to imagine living in.
Tip: Keep walkways open so buyers can move through the space naturally.
Ready to make your home show at its best? Let’s connect.
#HomeStaging #FurnitureArrangement #LivingRoomDesign #HomeDesign #StagingTips #RealEstateTips

I was talking about the housing market at the Wisconsin Veterans Chamber of Commerce this week, and I wanted to share the same update with all of you.
Yes, Madison is slowing down a bit. That's normal for this time of year, and it's not a frantic shift.
What's different is that buyers have more room to negotiate right now: price, contingencies, inspections, credits.
Sellers, this doesn't mean your sale is in trouble. We're still in a strong seller's market. But pricing has to be realistic, and staging and marketing matter. Price above market value and you'll sit longer.
Questions about where your home fits? Reach out anytime.
John Reuter, Integrity Homes - Real Broker
608-669-4226

21 days. That’s the median time on market in Middleton right now, up from 9 days a year ago.
Prices have moved too. Home prices are down 3.8% compared to the same time last year.
Before anyone panics, this is a cool-off, not a crash. Both sides have something to work with right now.
If you’re buying, there’s a lot more opportunity than there was a year ago, with more flexibility in terms and other parts of an offer. Some buyers are holding back because interest rates are going up, so it’s worth knowing where you stand before you decide to wait.
If you’re selling, homes are still selling pretty quickly. The key is pricing it correctly and doing the right marketing to get it sold.
Which side are you on? Comment “buying” or “selling” and I’ll tell you what this market means for you.
John Reuter, Integrity Homes - Real Broker
608-669-4226
#MiddletonWI #MarketUpdate #MadisonRealEstate #DaneCounty #WisconsinRealEstate
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