Verona Wisconsin Housing Market Analysis -- September 2025

Quick Market Facts

What is the median home price in Verona WI? The median home price in Verona is $499,000 as of September 2025.
Is Verona a seller's market? Yes, Verona remains a seller-favorable market with 2.27 months of supply and 6-day median time to offer.
How long do homes stay on the market in Verona? Homes averaged 6 days on market, with the fastest sales occurring below $600K.

Market Overview

The Verona housing market demonstrates remarkable resilience with homes selling in just 6 days on median despite modest price adjustments. While year-to-date median sale prices are down 2.2% to $499,000, the market remains decisively seller-favorable with only 2.27 months of inventory.

Competition is strongest in the $300K-$600K range where well-priced homes receive multiple offers and sell at or above asking price. The market shows clear segmentation by price band, with luxury properties taking longer to sell but still achieving competitive results.

Verona Market Geography

Primary Coverage Area: Verona, Wisconsin 53593 (core Verona)

Adjacent Areas: SW Madison/Verona edge (53719), Fitchburg/Verona edge (53711)

Distance to Madison: ~10 miles southwest of downtown Madison

School District: Verona Area School District

Current Market Conditions & Trends

  • Seller-favorable conditions with 2.27 months of supply and 6-day median time to offer
  • Demand front-loaded in $300K-$600K bands with fast 5-8 day sales cycles
  • Year-to-date volume: 196 sales totaling $105.07M, showing stable transaction activity
  • Average 0.66% over asking price demonstrates balanced but competitive bidding

Verona Area School District

The Verona Area School District is highly regarded and serves as a key driver of housing demand. The district's reputation for academic excellence and comprehensive programs makes Verona particularly attractive to families, sustaining long-term real estate values and buyer interest.

Price Band Competition Analysis (Last 12 Months)

$300K-$399K
11 sales
6 DOM
+1.6% over ask
$400K-$499K
20 sales
5 DOM
+1.4% over ask
$500K-$599K
18 sales
8 DOM
+0.4% over ask
$600K-$699K
12 sales
5 DOM
+1.7% over ask
$700K-$799K
9 sales
17 DOM
+1.5% over ask
$800K-$899K
3 sales
5 DOM
-1.9% under ask

ZIP Code Performance (Last 12 Months)

53593 (Core Verona)
$549,900 median 6 DOM +0.1% over ask
53719 (SW Madison/Verona edge)
$435,000 median 31 DOM -0.4% under ask
53711 (Fitchburg/Verona edge)
$425,000 median 5 DOM +4.2% over ask

Federal Reserve Rate Outlook Impact

Chair Jerome Powell has signaled the Fed is leaning toward a September 2025 rate cut. In strong seller markets like Verona, rate cuts typically pull sidelined buyers back into the market, tightening competition and supporting prices. However, Powell cautioned that lower rates may not directly address housing supply constraints.

Market Forecast & Strategic Recommendations

Integrity Homes Forecast:

Verona's tight inventory and fast absorption rates position it well for continued seller-favorable conditions. Rate cuts will likely increase buyer competition, particularly in the active $300K-$600K range.

For Sellers

  • Well-priced homes under $600K are selling in 5-8 days with modest over-ask premiums
  • Professional CMA targeting is critical - price within the strongest absorption bands
  • Consider rate-buydown credits (1-2 points) to expand buyer pool without price cuts
  • Pre-inspection and minor updates can shorten time to offer for $700K+ properties

For Buyers

  • Full underwriting and clean terms beat marginally higher offers in fast bands
  • $400K-$499K segment is most active - expect 5-day competition cycles
  • $700K-$799K offers more negotiating room with 17-day median time to offer
  • Rate cuts may increase competition - consider locking early with refi-later strategy